Consumers prefer Essentia®

Central location test participants thought our products were significantly fresher and more natural tasting than concentrated products from a leading manufacturer. Consumers preferred Essentia® concentrates by a margin of 5 to 1.

Essentia® Lets Beverage Makers Concentrate On Building Product Differentiation

Essentia® Beverage Concentrates provide beverage makers with a wide variety of opportunities to differentiate their products in an increasingly competitive marketplace. Essentia® Beverage Concentrates, the latest innovation from leading supplier Vegetable Juices, are made using a proprietary process, Advanced Concentrate Technology® that preserves the essence of fruits and vegetables. Preserving the essence of fruits and vegetables can provide four types of benefits to beverage makers:

GREATER HEALTH – To remain competitive in the beverage industry, where health is the #1 driver, manufacturers need to ensure that their products are optimized for today’s healthy lifestyle. Essentia® Beverage Concentrates allows fruits and vegetables to retain their natural minerals and vitamins, preserve their antioxidants efficacy, and maintain relatively lower sodium levels.
BETTER TASTE – The technology underlying Essentia® Beverage Solutions simply makes drinks taste better with cleaner flavors, more resonate top notes, and greater degrees of clarity.
HIGHER QUALITY – Because Essentia® Beverage Solutions locks-in the true essence of fruits and vegetables, it provides beverage brands with a range of marketing benefits: cleaner labels; the flexibility to include more fruit and vegetable servings; and the opportunity to tell consumers that the beverage they’re about to enjoy is made from high quality ingredients.
IMPROVED RECEPTIVITY – Manufacturers know that a beverage’s aroma and visual appeal impact consumer receptivity. So it’s good to know that Essentia® Beverage Solutions can improve a product’s overall aroma and can help a product retain the color of its fruit and / or vegetable ingredients.
Essentia® is available in a wide variety of standard flavors and seasonal variants.
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STANDARD BEVERAGE CONCENTRATE LIST

BEET JUICE CONCENTRATE ACIDIFIED
BUTTERNUT SQUASH JUICE CONCENTRATE
CARROT JUICE CONCENTRATE
CELERY JUICE CONCENTRATE
CUCUMBER JUICE CONCENTRATE
GREEN BELL PEPPER JUICE CONCENTRATE
ONION JUICE CONCENTRATE
SWEET POTATO JUICE CONCENTRATE
TOMATILLO JUICE CONCENTRATE
TOMATO CLARIFIED JUICE CONCENTRATE